Franchise Compliance & Operations
From structuring a franchise program for start-up franchisors to helping veteran franchisors manage their franchise system and regulatory compliance, we provide a customized and cost-effective approach to ensure your business objectives are met.
Structuring Franchise and Licensing Programs
Understanding the advantages and disadvantages of different franchise models is an imperative to optimize success for both you and your franchisees. How you structure your franchise program will determine your pace of growth, the franchisees you select, the support you provide, the team you will need and your costs and fee structure.
Equally as important is recognizing when franchising is not the right fit. Our experienced franchise team can advise you on how to structure licensing programs that both avoids being an “accidental franchise” and meets your business goals.
Our Services Include:
• Structuring single-unit, multi-unit, conversion and area representative franchise programs.
• Structuring alternative license programs and distribution relationships to avoid state and federal franchise registration and disclosure requirements.
• Advising international brands on structuring franchise programs in the U.S.
Franchise Disclosure Documents and Franchise Agreements
You may need a franchise disclosure document (FDD) to sell franchises in the U.S. Cookie-cutter franchise documents are a competitive disadvantage. They can incorrectly describe your franchise program and inadequately reflect the quality of your system. Worse, a noncompliant FDD or a poorly drafted franchise agreement exposes you to unnecessary legal risks and costs.
Hiring an inexperienced attorney or using “templates” found on the Internet can lead to costly mistakes that take years to correct. We have spent decades helping more than 60 brands prepare customized FDDs and detailed franchise agreements.
Our Services Include:
- Structuring FDDs and franchise agreements.
- Drafting legally compliant FDDs for single unit, area representative, conversion and master franchise programs.
- Drafting franchise agreements, multi-unit development agreements, area representative agreements, conversion addendums and master franchise agreements.
- Drafting ancillary agreements, including confidentiality and non-compete agreements, software license agreements and landlord lease assignments and amendments.
- Lease review and negotiating landlord consents.
Industries We Have Served:
Senior Care, Beauty & Fitness, Pharmaceutical, Automotive Education, Home Improvement, Real Estate, Pet Care Consulting Services, Retail,
Restaurant, Hospitality, Printing, Business Services, Children Franchises
State Registration and Regulatory Compliance
The initial and annual registration process can range from simple applications to in-depth reviews of your FDD by state examiners. Certain events during the year can also trigger amendment filing requirements. How you respond to such reviews and when you file amendments will impact your sales cycle, the need for disclaimers and even when you can collect fees from franchisees.
We know the specific nuances involved in the regulatory process. We manage hundreds of state registrations each year and have spent decades building relationships with state regulators.
Our Services Include:
- Managing the initial, annual renewal and amendment registration process and navigating the intricacies of state regulatory agencies.
- Preparing state franchise initial registration applications, renewals and amendments and coordinating the registration process with your pipeline and sales cycle.
- Responding to state regulators regarding FDD filings and comment letters.
- Counseling clients regarding the FTC Rule and state regulatory requirements.
- Evaluating compliance requirements, developing strategies for risk mitigation and resolving state franchise law violations.
- Reviewing advertising materials for compliance with franchise regulations and registering marketing materials.
Franchise Exemptions
Not every franchise program or sale requires delivery of an FDD or a state registration. Qualifying for an exemption from disclosure and registration requirements can save you time and resources. Exemptions may even help you avoid “going dark” during renewal season.
Evaluating whether an exemption is available can be tricky. Not every federal exemption is available in every registration state. Nor does every exemption waive both registration and disclosure obligations.
Our team has the business and legal expertise to help you structure your franchise program and sales to leverage opportunities with fewer compliance barriers.
Our Services Include:
- Evaluating business expansion strategies to structure franchise models that leverage franchise exemptions and exclusions.
- Structuring franchise programs and franchise sale transactions to comply with franchise exemptions and exclusions requirements.
- Managing a franchise exemption program, including any state filing requirements.
Franchise Sales and Compliance Training
Selling franchises is highly regulated by both state and federal law. Your understanding of franchise sales compliance can be the difference between signing the ideal candidate and refunding thousands of dollars to a former franchisee.
Abiding by the rules is critical to mitigate your risk of sales violations. Our team has conducted sales compliance training programs for the International Franchise Association’s Fran-Guard program as well as for start-up and established franchise brands.
Our Services Include:
- Conducting franchise sales compliance training for franchise development and executive teams tailored to your company’s needs.
- Counseling on franchise sales compliance issues and violations.
- Working with state regulators to negotiate penalties and disclosure requirements for franchise sales violations.
- Establishing internal sales compliance programs and best practices for franchise companies.
Negotiation
Franchise agreements are not typical contracts. They are designed to be used with multiple franchisees operating under a single brand and offering a uniform customer experience. Attorneys unfamiliar with franchising can misunderstand the importance of the franchise model and make changes that have significant unintended consequences.
With years of in-house general counsel experience, we understand the business and legal implications and know when to negotiate franchise agreements. We do not believe in “killing deals.” Instead, we advise you on the impact of negotiated changes to the system and facilitate discussions with prospective franchisees.
Our Services Include:
- Advising clients during franchise negotiations.
- Drafting amendments to franchise agreements and collateral agreements.
- Determining if disclosure obligations apply to the franchise negotiation process and preparing negotiated change amendments if applicable.
Franchise Relationship Management
Franchise relationships require you to manage expectations, minimize power dynamics, communicate a vision for the brand and reinforce each party’s commitment to the other’s success. This requires time and dedication.
Negative franchisee relationships can lead to bad validation, high franchisee turnover, litigation and additional disclosure requirements. With decades of general counsel experience in the franchise industry, our team knows how to facilitate productive franchisee relationships. We have advised our clients on individual and systemwide operational issues, transfers, terminations, defaults, litigation matters and implementing new system requirements.
Our Services Include:
- Counseling on franchise relationship laws, including matters of renewal, defaults, and termination.
- Providing strategies for managing legal and operational system standards.
- Advising on franchisee operational issues and restructuring franchise relationships.
- Documenting new system standards and programs.
De-franchising/Market Withdrawal/Acquisitions
A franchisor may choose to stop franchising for different reasons. In some instances, market trends and economic factors may make franchising untenable. In other scenarios, a system may be so successful that a franchisor re-acquires its franchisees’ businesses in favor of corporate operations.
Regardless of which side of the coin you may find yourself, having a strategy to address the business and legal issues is crucial to successfully de-franchising or acquiring back the system. We have years of experience helping with such strategies.
Our Services Include:
- Advising on de-franchise/market withdrawal strategies and counseling on business offering and legal issues.
- Negotiating and documenting systemwide terminations.
- Negotiating and drafting acquisition agreements to repurchase franchisee businesses.